bmw:unstoppable

bmw: UNSTOPPABLE. Global rebranding. AD/Design: James Sadler, Alan von Lutzau, Martin Terhart & Ben Bartels. Eurobest Bronze. One Show nomination.

bmw:park it

bmw: Try before you buy. AD: James Sadler. CW: Hal Kirkland.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

adidas:12th man

adidas: 12th Man. CW: James Fitt. AD: Alan von Lutzau & Ben Bartels.

personal:symmetry

personal: An interesting experiment in symmetry.

logo:taxi - 20

logo: Logo design for TAXI's 20th anniversary.

adidas:live quest

adidas: The The Live Quest was a live art project that captured the best moments from every day of the World Cup. The paintings were then auctioned to raise money for the Nelson Mandela Foundation 46664. See the project at http://adidasthequest.com/ CW: James Fitt. AD: Julian Wade. D&AD in book and One Show in book.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt. Illustrator: Martijn Rijven.

*new:

*new: 

adidas:boston marathon 07

adidas: Reason no. 11095.

adidas:jabulani

adidas: Jabulani. CW: James Fitt. AD: Alan von Lutzau & Kay Schalker.

omega:world cup of golf

omega: Single page global print.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

omega:2008 olympics

omega: Beijing airport retail.

personal:gus

personal: Letterpress birth card for baby Gus.

omega:2008 olympics

omega: The campaign logo was inspired by a traditional Chinese stamp.

personal:sketches

personal: Square.

omega:world cup of golf

omega: Team Argentina.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

adidas:live quest

adidas: The The Live Quest was a live art project that captured the best moments from every day of the World Cup. The paintings were then auctioned to raise money for the Nelson Mandela Foundation 46664. See the project at http://adidasthequest.com/ CW: James Fitt. AD: Julian Wade. D&AD in book and One Show in book.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

bmw:g450x shoot

bmw: Erzberg, Austria. 2008. Photography by Matthijs van Roon.

personal:gesundheit

personal: jeroen hofman.

bmw:g450x shoot

bmw: Erzberg, Austria. 2008. Photography by Matthijs van Roon.

personal:old skool toolz

personal: Pencil.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

omega:2008 olympics

omega: Omega ambassador Cindy Crawford opens a new store.

personal:old skool toolz

personal: What the t-shirt says.

logo:play

logo: Identity for Play Decor.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

omega:world cup of golf

omega: We designed the hats.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

adidas:live quest

adidas: The The Live Quest was a live art project that captured the best moments from every day of the World Cup. The paintings were then auctioned to raise money for the Nelson Mandela Foundation 46664. See the project at http://adidasthequest.com/ CW: James Fitt. AD: Julian Wade. Book design: Alan von Lutzau. D&AD in book and One Show in book.

adidas:boston marathon 07

adidas: Reasons to run. AD: James Sadler. CW: James Sadler.

omega:2008 olympics

omega: Pin box lid.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

omega:007

omega: Prototype: Stage 1 with LED ring.

personal:sketches

personal: Square.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

bmw:g450x shoot

bmw: Erzberg, Austria. 2008. Photography by Matthijs van Roon.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

personal:gus

personal: Letterpress birth card for baby Gus.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

personal:old skool toolz

personal: OLD SKOOL TOOLZ pays homage to an array of once essential instruments. Hopefully, the artwork will find its way onto a series of hand-made t-shirts.

personal:old skool toolz

personal: Fountain pen.

telus:paws

telus: OOH installation for TELUS / Rethink Breast Cancer awareness.

omega:2008 olympics

omega: Retail.

bmw:s1000rr superbike

bmw: S1000RR. AD: James Sadler. CW: James Sadler.

omega:2008 olympics

omega: 1960 - Muhammad Ali takes home his first gold medal at the age of 18.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

adidas:microbounce

adidas: Print: Anger.

eurobest:euroworst

eurobest: Eurobest advertising festival print.

personal:symmetry

personal: An interesting experiment in symmetry.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

bmw:unstoppable

bmw: UNSTOPPABLE. Global rebranding. AD/Design: James Sadler, Alan von Lutzau, Martin Terhart & Ben Bartels. Eurobest Bronze. One Show nomination.

*new:

*new: 

personal:old skool toolz

personal: Scalpel.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

logo:play

logo: Identity for Play Decor.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

adidas:running fw08

adidas: adiStar Revolt.

personal:symmetry

personal: An interesting experiment in symmetry.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

personal:gus

personal: Letterpress birth card for baby Gus.

omega:2008 olympics

omega: 1979 - The first time China invited a non-Chinese company to time a national sporting event.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

personal:symmetry

personal: An interesting experiment in symmetry.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

*new:

*new: 

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

personal:eye swapping

personal: An eye for an eye. A quick experiment in eye swapping.

adidas:live quest

adidas: The The Live Quest was a live art project that captured the best moments from every day of the World Cup. The paintings were then auctioned to raise money for the Nelson Mandela Foundation 46664. See the project at http://adidasthequest.com/ CW: James Fitt. AD: Julian Wade. D&AD in book and One Show in book.

personal:sketches

personal: USA.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

personal:sketches

personal: 3D grid.

personal:gif gurner

personal: gif gurner

omega:2008 olympics

omega: Download section.

bmw:mud

bmw: Intermot 2009.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

personal:gus

personal: Letterpress birth card for baby Gus.

omega:2008 olympics

omega: Press pack.

adidas:12th man

adidas: 12th Man. CW: James Fitt. AD: Alan von Lutzau & Ben Bartels.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

bmw:g450x shoot

bmw: G450X. AD: James Sadler. Photography: Matthijs van Roon.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

omega:world cup of golf

omega: World Cup of Golf. AD/Design: James Sadler.

omega:2008 olympics

omega: Online. The Beijing Olympics microsite.

omega:2008 olympics

omega: 1932 - Omega and China enter their first Olympic Games.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

logo:play

logo: Identity for Play Decor.

personal:gesundheit

personal: Mark Brumell.

omega:2008 olympics

omega: This global campaign was translated into more than 20 languages.

personal:gus

personal: Letterpress birth card for baby Gus.

omega:2008 olympics

omega: Beijing outdoor.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

*new:

*new: 

personal:mini

personal: Outdoor in situ.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

adidas:12th man

adidas: 12th Man. CW: James Fitt. AD: Alan von Lutzau & Ben Bartels.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

bmw:unstoppable

bmw: UNSTOPPABLE. Global rebranding. AD/Design: James Sadler, Alan von Lutzau, Martin Terhart & Ben Bartels. Eurobest Bronze. One Show nomination.

*new:

*new: 

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

adidas:running fw08

adidas: adiStar Revolt.

personal:gesundheit

personal: jeroen hofman.

omega:2008 olympics

omega: Beijing outdoor.

telus:toys

telus: Get the toy you really want. CD: James Sadler. AD/Design: Christian Steffan & Hira Gomez.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

adidas:microbounce

adidas: Print: Dejected.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

omega:2008 olympics

omega: 2008 - The world famous bird's nest-inspired stadium.

adidas:live quest

adidas: The The Live Quest was a live art project that captured the best moments from every day of the World Cup. The paintings were then auctioned to raise money for the Nelson Mandela Foundation 46664. See the project at http://adidasthequest.com/ CW: James Fitt. AD: Julian Wade. D&AD in book and One Show in book.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

omega:007

omega: Modular POS system. AD/Design: James Sadler & Richard Harrington. 3D: Nigel Upchurch.

personal:gesundheit

personal: Creative Review. Click here to read the article.

adidas:microbounce

adidas: Print: Fear.

adidas:live quest

adidas: The The Live Quest was a live art project that captured the best moments from every day of the World Cup. The paintings were then auctioned to raise money for the Nelson Mandela Foundation 46664. See the project at http://adidasthequest.com/ CW: James Fitt. AD: Julian Wade. D&AD in book and One Show in book.

adidas:12th man

adidas: 12th Man. CW: James Fitt. AD: Alan von Lutzau & Ben Bartels.

bmw:mud

bmw: Mud. AD: James Sadler. CW: Ben Bartels.

omega:2008 olympics

omega: Consumers are able to scroll through the stories.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

omega:world cup of golf

omega: Team South Africa.

personal:oscar

personal: Job done.

omega:2008 olympics

omega: Campaign logo pin.

omega:rio 2016

omega: Rio 2016 Olympic Games. AD: James Sadler. CW: James Fitt.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

omega:which watch?

omega: Historic stories from the ATL campaign to further engage the consumer with the brand.

personal:sketches

personal: Wind your neck in.

omega:007

omega: James Bond - Quantum of Solace modular retail system.

adidas:running fw08

adidas: adiStar Ride.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

personal:mini

personal: Outdoor in situ.

personal:sketches

personal: Do one pencil.

personal:sketches

personal: Pencil.

adidas:microbounce

adidas: Microbounce SS07. AD: James Sadler & Rosita Rawnsly-Mason. CW: Stacey Lee.

*new:

*new: 

adidas:running fw08

adidas: adiStar Ride.

omega:rio 2016

omega: Rio 2016 Olympic Games. AD: James Sadler. CW: James Fitt.

personal:gesundheit

personal: Mark Brumell.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

omega:world cup of golf

omega: We designed the bibs.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:boston marathon 07

adidas: Reason no. 9270.

eurobest:euroworst

eurobest: Eurobest advertising festival print.

adidas:live quest

adidas: The The Live Quest was a live art project that captured the best moments from every day of the World Cup. The paintings were then auctioned to raise money for the Nelson Mandela Foundation 46664. See the project at http://adidasthequest.com/ CW: James Fitt. AD: Julian Wade. D&AD in book and One Show in book.

omega:007

omega: James Bond - Quantum of Solace modular retail system.

logo:play

logo: Identity for Play Decor.

omega:2008 olympics

omega: Olympic pin set artwork.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

adidas:microbounce

adidas: First 3D render of our angry cell.

personal:gesundheit

personal: Swine-flu or H1N1 virus was everywhere in 2009. I was sick of it. So sick in fact, I decided to ask creatives from all over the world to submit their artistic interpretation of a sneeze. The following pages display the results of a very simple idea. A big thank you to all the artists that took part. You can read more about the project and how it's developing here.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt. Illustrator: Martijn Rijven.

eurobest:euroworst

eurobest: Eurobest advertising festival print.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

omega:world cup of golf

omega: Larry and Stephen Urquhart - CEO of Omega Watches.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

personal:gesundheit

personal: jeroen hofman.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

omega:2008 olympics

omega: 1952 - Emil Zatopek becomes the first and only athlete to win the 5000m, 10000m and the marathon.

personal:donate a dollar

personal: Automated SMS response.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

adidas:boston marathon 07

adidas: Congratulations ad.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

bmw:mud

bmw: The race official.

personal:oscar

personal: Sketch.

personal:gus

personal: Letterpress birth card for baby Gus.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:live quest

adidas: The The Live Quest was a live art project that captured the best moments from every day of the World Cup. The paintings were then auctioned to raise money for the Nelson Mandela Foundation 46664. See the project at http://adidasthequest.com/ CW: James Fitt. AD: Julian Wade. D&AD in book and One Show in book.

logo:nimbuzz

logo: Nimbuzz mobile app.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

bmw:park it

bmw: Transparent cards.

adidas:12th man

adidas: 12th Man. CW: James Fitt. AD: Alan von Lutzau & Ben Bartels.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt. Illustrator: Martijn Rijven.

bmw:unstoppable

bmw: UNSTOPPABLE. Global rebranding. AD/Design: James Sadler, Alan von Lutzau, Martin Terhart & Ben Bartels. Eurobest Bronze. One Show nomination.

adidas:microbounce

adidas: Character development.

omega:2008 olympics

omega: 1948 - Dutch mother of two, Fanny Blankers Koen a.k.a. The Flying Housewife, takes home four gold medals from post war Olympic Games in London.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

omega:007

omega: Prototype: Stage 2 - Screen print design.

personal:old skool toolz

personal: Sharpener.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

adidas:microbounce

adidas: We designed a series of unfortunate characters based on the cells in the heel of the shoe and documented their failed attempts at trying to make it into the bounce squad.

bmw:mind maps

bmw: Mind maps. AD/Design: James Sadler & Martin Terhart. Gold Clio for design.

omega:2008 olympics

omega: The scroll flips vertical for the product section.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

personal:symmetry

personal: An interesting experiment in symmetry.

omega:world cup of golf

omega: Larry in action. He was used as the official ball marker for the World Cup.

omega:2008 olympics

omega: Scroll calendar.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

adidas:microbounce

adidas: Character development.

adidas:fed kits

adidas: FederatioFederation kits. CW: James Fitt. AD: Ben Bartels.n kits. CW: James Fitt. AD: Ben Bartles.

omega:world cup of golf

omega: The famous cup.

adidas:boston marathon 07

adidas: Reason no. 1440.

omega:world cup of golf

omega: Larry and his extended family. Individual country pins.

personal:donate a dollar

personal: Just imagine if every man, woman and child in Canada gave a dollar to support the relief effort currently taking place in Japan following the devastating earthquake and tsunami of March 11? Together, we would raise over $30million.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

personal:gus

personal: Letterpress birth card for baby Gus.

bmw:g450x shoot

bmw: Erzberg, Austria. 2008. Photography by Matthijs van Roon.

adidas:cool

adidas: Cool global retail. AD/Design: James Sadler & Harley Peddie. CW: James Fitt.

adidas:running fw08

adidas: Supernova Riot.

personal:gesundheit

personal: Gesundheit was picked up by Shots Magazine. Issue 120.

personal:mini

personal: Print in situ.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

adidas:running fw08

adidas: Running FW08. CD: Paulo Martins & Carlos Funari. AD: James Sadler.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

bmw:mud

bmw: The race photographer.

personal:mini

personal: Kaleidoscopic Mini. This was a print idea for the Mini pitch at 180 Amsterdam. Unfortunately, it was never made.

omega:rio 2016

omega: Rio 2016 Olympic Games. AD: James Sadler. CW: James Fitt.

omega:world cup of golf

omega: The players.

logo:play

logo: Identity for Play Decor.

personal:oscar

personal: Line work & colour.

*new:

*new: 

personal:gus

personal: Letterpress birth card for baby Gus.

logo:nimbuzz

logo: Nimbuzz mobile app.

bmw:unstoppable

bmw: UNSTOPPABLE. Global rebranding. AD/Design: James Sadler, Alan von Lutzau, Martin Terhart & Ben Bartels. Eurobest Bronze. One Show nomination.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

*new:

*new: 

omega:007

omega: Testing materials and LED's.

adidas:champions league

adidas: Champions League. FW10. AD: James Sadler. CW: James Fitt.

omega:world cup of golf

omega: The legendary Colin Montgomery.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

logo:nimbuzz

logo: Nimbuzz mobile app.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

personal:sketches

personal: Square.

omega:007

omega: Testing materials and LED's.

bmw:park it

bmw: Demo.

bmw:mud

bmw: The rider's girlfriend.

omega:which watch?

omega: The catalogue consisted of 20 watches printed on transparent acetate, allowing consumers to try the watches again in the comfort of their own home.

dhl:speed of yellow

dhl: Speed of Yellow. Concept, scripts & art direction: James Sadler & Dan Brooks. 2011 Express campaign. The biggest in DHL's history. The following stills were taken from the making of film. To see the spot, Click here.

personal:sketches

personal: 3D grid.

personal:old skool toolz

personal: Scissors.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

omega:world cup of golf

omega: We designed the signage.

omega:2008 olympics

omega: A run of 3500 sets were produced.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

bmw:unstoppable

bmw: UNSTOPPABLE. Global rebranding. AD/Design: James Sadler, Alan von Lutzau, Martin Terhart & Ben Bartels. Eurobest Bronze. One Show nomination.

personal:gesundheit

personal: Gesundheit was picked up by Shots Magazine. Issue 120.

bmw:park it

bmw: Transparent cards.

omega:world cup of golf

omega: The players.

omega:2008 olympics

omega: Retail bag.

omega:2008 olympics

omega: A few famous faces in front of our artwork.

adidas:heritage

adidas: Heritage package. Global retail. AD: James Sadler. CW: James Fitt.

omega:which watch?

omega: Which watch? AD: James Sadler.

personal:gesundheit

personal: Mark Brumell.

personal:donate a dollar

personal: Billboard inviting the public to donate a dollar using their cell phone.

bmw:g450x shoot

bmw: Erzberg, Austria. 2008. Photography by Matthijs van Roon.

adidas:fed kits

adidas: Federation kits. CW: James Fitt. AD: Ben Bartels.

personal:gus

personal: Letterpress birth card for baby Gus.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

omega:2008 olympics

omega: Print. 1895 - Omega supplied watches to Chinese railway engineers.

omega:2008 olympics

omega: Beijing Olympics 2008. AD: James Sadler. CW: Hal Kirkland.

adidas:world cup 2010

adidas: The Quest. CW: James Fitt. AD: Ben Bartels.

personal:gus

personal: Job done.

bmw:g450x shoot

bmw: Erzberg, Austria. 2008. Photography by Matthijs van Roon.

bmw:unstoppable

bmw: UNSTOPPABLE. Global rebranding. AD/Design: James Sadler, Alan von Lutzau, Martin Terhart & Ben Bartels. Eurobest Bronze. One Show nomination.

telus:toys

telus: Get the toy you really want. CD: James Sadler. AD/Design: Christian Steffan & Hira Gomez.